Help & Advice

New Layer of Tools for Social Data: Backup Plan

Apr 29, 2010 6 Comments by

I haven’t talked tools on this blog in a while, but with the continuing saga of privacy issues, lost Facebook pages, Gmail accounts being locked out, Tweets disappearing into the ether on occasion, and everything else – it was time. Social media has been around for years, but now that it’s dressed up a little [...]

Tools Read more

Bringing Social Media Into A Restaurant Time Grid

Apr 26, 2010 4 Comments

Last night in a Twitter chat (#smcnhchat), several people mentioned a lack of restaurants adopting various online platforms in the area. That inspired this post. Restaurant owners know something much of the general public doesn’t: being in that business means you lose huge chunks of your time. It is truly a life choice, much more [...]

Read more

Know The Social Cost Of Your “Social Graph”

Apr 23, 2010 No Comments

Let’s play Buzzword Bingo for a moment. The average internet user, logging on to Facebook or Twitter or MySpace to find family and friends, has no idea what “social graph”, “social leverage”, “semantic web”, “online presence”, “social engagement”, etc means in the online world. They are just so many buzzwords floating in the wind. Heck, [...]

Read more

The Great Presentation Divide

Apr 21, 2010 No Comments

One thing I’ve noticed speaking at things like Filmmakers Get Social: the film industry has a lot in common with the music industry and with business when it comes to social media. What I mean by that is that every event seems evenly divided at this point in the game between those who’ve been aware [...]

Read more

Filmmakers Get Social in NYC

Apr 14, 2010 No Comments

Several fantastic panelists are getting together tonight in New York at the Roger Smith Hotel to share advice on a fabulous panel. Ultimat Vodka is sponsoring free booze, also, so if you haven’t signed up yet for the speakers, you might want to sign up for THAT. I’m on the panel, and I can’t wait [...]

Read more

Are You Listening, Or Just Hearing?

Apr 14, 2010 3 Comments

If you study the effect of music on the brain at all, then the concept of listening and hearing being different is not a new one. This theory holds true in the study of psychology as well. Listening and hearing are two very different things, one active (listening) and one passive (hearing). What’s the difference? [...]

Read more

Social Media Curves

Apr 01, 2010 9 Comments

While on a call with members of The Community Roundtable recently, I spoke about the concept of social media curves, or social media arcs. This is something I encourage my clients to consider as they embark on their first social media forays, or revamp an existing social media presence. It requires a shift in thinking [...]

Read more
.