Help & Advice

LinkedIn Direct Ads vs Google AdWords vs Facebook Ads

Nov 29, 2010 7 Comments by

These three ad types are hotly contested for effectiveness right now, so I thought I’d give you a quick run-down on the basic differences in each one for a small business. LinkedIn Direct Ads These are by far the least effective and most expensive for a small business. LinkedIn has several snippets of language in [...]

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A Month of Listening

Nov 10, 2010 1 Comment

Recently, I took a month (well, 40 days, to be exact) to just listen online instead of blogging. It gave me a unique opportunity to examine how much content and interaction out there is of value and how much is just so much regurgitated noise. While I was listening, I also turned off all of [...]

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