Recently I did a spot for New Hampshire’s WMUR Channel 9 on Savvy Shopping using smart phones. One part of the segments that got edited out were my comments on stores being able to improve retention in the face of ubiquitous pricing info and user ratings by improving their customer experience and customer service. It [...]
The first thing a customer sees is your front desk. Your front facing person could be a greeter at your entry way, a receptionist, a voice mail system, your Twitter account or any of a number of things – but you do have a first impression to make. As 2010 draws to a close I [...]
One of the most frequent questions I get from musicians, filmmakers and micro businesses has to do with legal help. When budgets are tight, even though you know you really need a lawyer to draft contracts and other forms, to help you navigate the world of film, image and music rights, and more – the [...]
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