Help & Advice

Getting Traction Requires Real Interaction And Relationships

Mar 29, 2011 No Comments by

To get results like these, or like this, you need to have plenty of conversations that look a lot more like this and like this first. This is a point I beat into the ground often, but it’s hard to overcome that combination of easy access and perceived speed when you start using social media.  It’s [...]

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Business on Facebook: Have A Fan Page

Mar 20, 2011 No Comments

If you are connected to me on Facebook or Twitter, if you have taken my classes or been a client, or have been reading my blogs for any length of time, you’ve heard me talk about the faux pas of business having a personal profile page before.  A business having a personal profile page is [...]

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Help A Local Nonprofit Win With 50 Seats

Mar 09, 2011 No Comments

As you know, I’m doing some classes in Lincoln, NH this month. I thought about how much I like to give back to the community I’m in for my class series, and decided to offer something of value to a local non-profit: A Three Month Business Development and Emerging Media Strategy Package with Magnitude Media. [...]

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Do You Value Your Business Enough To Invest In It?

Mar 08, 2011 No Comments

It’s not an uncommon reply to hear “it’s too expensive” at any price point when doing sales. It is in human nature to make mental comparisons, however; people often don’t even know what they are comparing your price to in their heads – it’s just a natural knee jerk response you encounter when selling goods [...]

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Telecommute or Bust

Mar 07, 2011 1 Comment

It is my firm belief that if more companies and workers don’t begin to explore satellite offices and telecommuting then these rising gas prices and the rising cost of doing business in general will make any recent gains we’ve made in our economy moot. I believe that embracing a remote workforce, in any industry or [...]

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What To Do When A Client Can’t Pay

Mar 04, 2011 No Comments

I wrote this in 2006 to help other freelance writers, and found it while cleaning up some old domains. It struck me that it is just as apropos for any profession, so here it is, unedited, with a gem of a video from Harlan Ellison at the end that I’d shared in a separate post [...]

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