Help & Advice

The Rise of Mobile in Retail

Feb 11, 2012 No Comments by

Mobile apps can be the door to happy customers and more retail sales, but they can also have drawbacks if not researched well and done correctly. Altimeter released a great report on where Mobile Retail stands right now, and reviews a few of the missteps as well as the inroads companies have made trying out [...]

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WMUR 9 Tech Talk Transcript from Wednesday February 8, 2012

Feb 08, 2012 No Comments

Here are the questions I answered this morning (read from bottom up). Tune in next week (and every Wednesday in February) to ask me your questions!   OK everyone thanks for all the questions, and thanks to Leslie Poston for answering them! by Kevin Clay/WMUR Staff 7:53 AM There is no certain way of knowing how much [...]

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Early Riser With A Social Tech Question?

Feb 07, 2012 No Comments

If that’s you, I’ll be on WMUR’s online Tech Talk as their “Ask an Expert” every Wednesday morning from 7AM – 8AM Eastern this month doing my best to help you out of your social tech jams. Note: my answers will feed out to my Magnitude Media business Twitter (not to @Leslie – that account [...]

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Metrics Snapshot Tool

Jan 16, 2012 No Comments

Considering I’m writing Social Media Metrics for Dummies, I don’t talk about metrics often on this blog. Mainly that’s because I’m too busy helping clients figure metrics out in real life. I did want to take a minute to mention the Social Metrics plug in for you. It’s not a tool for deep metrics analysis [...]

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Pinterest and the Power of Play, Google Plus and Search Changes

Jan 11, 2012 2 Comments

I didn’t have time to write a post today, finishing the next book is my main focus this afternoon, but I did quickly chat about Pinterest and Google’s new social search. I’m interested in your thoughts: Video inspired by this post on Facebook today and this post on Google Plus

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One Bad Apple: Boutique Business Challenge

Jan 09, 2012 3 Comments

I have about a million other things to get done today that don’t include writing a blog post, but I’m all about being as open and helpful as possible and I feel this post might help other boutique business owners see a way through a problem, or just feel less alone. When I started working [...]

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Sea Change In Knowledge and Education

Dec 29, 2011 10 Comments

Education has been on my mind the last year or so. On one hand we have this public push to devalue all college education for not being some kind of magic bullet leading to getting a job in a down economy. While I agree student loans and college prices have gotten out of hand, I [...]

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What Does “Be A Rockstar” Mean To You?

Dec 21, 2011 5 Comments

I’d love to hear your opinion in the comments. It’s such a vague phrase so casually bandied about, and so open to a variety of interpretations by everyone.

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A Holiday Gift For New Clients

Dec 19, 2011 No Comments

We love what we do. We are so lucky. We get to work with all kinds of people and businesses in all shapes and sizes. Did you know that we even partner with ad, web and PR agencies to bring their projects to fruition? We like to think of clients as our valued M2 family [...]

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Let’s Talk Facebook, Google Plus, Dunbar Numbers and Small vs Large Networks

Dec 15, 2011 No Comments

I jotted my thoughts on small vs large networks in a QIK video, but I’d love to have a deeper conversation with you about it here. Tell me your thoughts below!

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