Businesses and Employees: Boundaries in Social Media

May 16, 2011 No Comments by

This week I’ve been watching a favorite restaurant do their own social media. Normally I love seeing people at least try these tools on their own, even if they do it wrong, but in this case it is making me cringe. What are they doing wrong, you ask? 1) Forcing their employees to get personal accounts [...]

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Don't Hire One Person To Brand You Online, Tap Your Employees' Goofin' Off Time

Sep 29, 2008 2 Comments

Many in the online space remember Heather Armstrong, better known as Dooce, and how she was one of the first people to get fired for their blog. That seemed to be in keeping with the corporate climate then and now, but I’m going to let you in on a little secret: that needs to change. [...]

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