I don’t post more often because I like to put most of my ideas into action instead. I am a woman of big ideas, a connector, and I try to enact as many as possible, as quickly and as well as I can. I don’t like a good idea to die on the vine. A lot of these big ideas involve connecting the real world with the online world. The value of social media to people and businesses is in the connectivity it brings, and the doors that opens. This means I believe just as much in the value of face time as I do in the value of online time, and I try to instill that belief in others by building powerful real life networks.

I’ve been putting these thoughts into practice with Social Media Breakfast NH, Podcamp NH, in-person relationship building, client coaching and strategizing, writing books to make the concept easier for others like Twitter for Dummies (co-author with Laura Fitton and Michael Gruen), investigating co-working spaces like the upcoming Port Forward, real life networking whenever possible at events like NH and Boston Media Makers, local off-web events like Chamber meetings or last night’s Extreme Website Makeover event, one-on-one time with my colleagues and friends whose minds inspire me, and more. There is something about translating connections between the tangible and the intangible that makes the ideas much more vibrant and that makes the connection adhere more fully.

How is face time important for your business? Simple: it brings the human element into your brand. You can attempt to engage people online until you are blue in the face. You can throw money and resources at social media until you go broke. But if you can’t translate that rapport and effort into time off the screen somehow, you’re missing a key component to your overall social media and business development strategy. It’s not your 100 or 100,000 or more followers on various platforms that counts, it’s the number that come to your movie, attend your event, support your cause in person, talk about you to their friends, go to your concert, use your service in their homes or businesses, drink your wine in real life… you get the idea.

Never underestimate the value of face time. How do you employ face time in your business or life?

Social Media Specialist at Aquent (Boston, MA)

Digital Content Manager at the Center for Civic Education (Calabasas, CA)

Manager, Enterprise Social Marketing at HP (Cupertino, CA)

Senior Sales Director at Web 2.0 Social Software (New York, NY)

Account Director for Incrossing (San Francisco, CA)

Sr Director, Corporate Communication for Choice Hotels, Silver Springs, MD

Word of Mouth Program Manager at HealthTalker (Sommerville, MA)

Social Media Marketing Coordinator at CauseForce (Los Angeles, CA)

Supervisor of New Media for CONE (Boston, MA)

Social Media Sales Professional for McKinnis Consulting Group (Chandler, AZ)

Social Media Specialist at PEAK6 Investments LP (Chicago, IL)

Developer for TipJoy (Cambridge, MA)

Sales, Developer and Engineer positions at Attivio (Boston, MA)

Assistant Marketing Manager, Social Media at Macy’s (San Francisco, CA)

Developer, Marketing, SEO, and more for Edvisors (Boston, MA)

Please note: Uptown Uncorked is not the respondent for these jobs, we are simply aggregating third party information to benefit job seekers visiting our web site. Some jobs may be pulled from the third party web site or company web site where they are hosted if they get filled. We suggest contacting the hosting web site or listing company for each job with any questions about particular listings.