One thing is certain since Twitter for Dummies came out, then started marching through editions and edits over the years: Twitter has evolved. That means that many have mastered the basic “figuring out there is a thing called Twitter, signing up, fumbling through some tweets and making some connections” thing. If you haven’t? We wrote [...]

Four phone hours. 20 emails. Two briefing reports. One month. SPECIAL NOTE: THIS SERVICE IS BEING RETIRED IN DECEMBER 2011. This is the renewable plan I came up with two years ago for the micro businesses that want very much to pick my brain over a “cup of coffee sometime”. It’s not that I don’t [...]

When we say we travel to teach you how to make your business better, we mean it. We’re headed to the White Mountain’s in NH to teach our classes in Lincoln, NH in March. Thanks to the Lincoln Woodstock Chamber, Kancamagus Lodge, Beacon Resort and Brittany’s Cafe Food and Spirits we’ll be bringing our knowledge [...]

While on a call with members of The Community Roundtable recently, I spoke about the concept of social media curves, or social media arcs. This is something I encourage my clients to consider as they embark on their first social media forays, or revamp an existing social media presence. It requires a shift in thinking [...]

On the fence about whether our labor of love is really worth your time? Check out our sample chapter and decide for yourself.  Downloadable Twitter For Dummies sample chapter.

I’m excited that the group project I worked on all winter, Twitter for Dummies, hits stores warehouses next week and stores first week in July (correction from Wiley). I can hardly believe it is finally wrapped, after months of working with awesome co-authors Laura Fitton of Pistachio Consulting and OneForty and Michael Gruen of We [...]

Since Twitter has been reaching the mainstream in a big way lately, there are more and more ways people are trying to “game” the system. The most popular method for this is the follower/following count scam. There are a variety of ways to pull this off. There are several “programs” and “systems” that promise thousands [...]

I adore Twitter. I spend a great of time on Twitter. I have made lasting, valuable connections on Twitter. I’m one of the biggest Twitter cheerleaders you will hear (heck, I just wrote a book about Twitter with Laura Fitton and Michael Gruen called Twitter for Dummies). So why, then, do I not automatically include [...]

On occasion people ask me why I don’t post more here. It isn’t that I don’t have valuable information to share with you, I do. In fact, I have so many post ideas and things I want to share with you in my head it gets a bit crowded sometimes. I tend to wander around [...]